Smith & Bradley says the company was founded by Jerommie Smith, a retired law enforcement officer from Central Illinois. The site also says Smith worked as a Chicago police officer, spent years buying, selling, and repairing watches, and started the company after failing to find a watch that would hold up on duty. The site gives an establishment date of 2010.
The site says Smith & Bradley builds its watches in the United States. Its About page states that the company performs 100 percent of its engineering and design work in the United States, receives parts completely unassembled from partner factories, and builds each watch at its shop in Winter Springs, Florida. The warranty page says all Smith & Bradley watches must pass a water resistance test during assembly and quality control before delivery.
Collections documented on the site have included the Atlantis series, with models such as the Atlantis A2, Atlantis Blackfish, and Atlantis Rogue. Other product lines shown on the site include the SANS-13, Springfield GMT, Discovery Field Watch, and Draper Quartz. Product pages also describe features such as 300 meter water resistance on Atlantis A2 and Atlantis Blackfish models, a custom designed ratcheting bezel system on Atlantis Blackfish, and a 2023 Blackfish update with illuminated markers and a steel bracelet.
Smith & Bradley repeatedly lists Winter Springs, Florida as its build location. The Atlantis Rogue page says every Atlantis Rogue watch is made to order at that shop. The site also lists customer service contact information and states that service inquiries can be sent by email or by phone.
find.watches is not an authorized dealer for Smith & Bradley.