Beretta traces its official beginning to October 3, 1526, when Mastro Bartolomeo Beretta of Gardone sold 185 harquebus barrels to the Venice Arsenal. The company says this record, preserved in the State Archives of Venice, marks the start of the business. Its official website also states that the Beretta family has led the company for 15 generations and that the business was founded in Gardone Val Trompia, Italy.
The history section on Beretta's site identifies several milestones it attributes to the company. In the early 1800s, Pietro Antonio Beretta registered the company name as Fabbrica d'Armi Pietro Beretta. The site also states that the three-arrow symbol became Beretta's official logo on December 20, 1949, and that the Model 92, introduced in 1975, became one of the company's best-known firearms. A 2026 company news post further notes that Beretta's 500th anniversary was marked with an official commemorative stamp presented in Rome as part of an Italian philatelic series.
Beretta's documented product families and related lines have included shotguns, pistols, rifles, clothing, and accessories. The site also documents anniversary products such as the Beretta 500 MARQ Commander, a limited-edition watch made in a run of 500 pieces worldwide to mark the company's 500th anniversary.
Beretta says it is based in Gardone Val Trompia, Italy. On its company page, it describes itself today as an international manufacturer of commercial firearms, military weapons, and products for outdoor sports including hunting, competition, and tactical shooting. The same site also notes that a Beretta commemorative stamp carried an issue date of April 9, 2026.
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